Analytics and growth

Configure SEO and Meta Pixel

Set search metadata, indexing controls, verification tokens, and a Meta Pixel without making ranking promises.

What you’ll accomplish

1
Open Settings for the selected store.
Find the SEO/search controls.
2
Write a clear SEO title.
Use the store name and the main product/category customers look for. Avoid keyword lists.
3
Write the SEO description.
Describe what the store sells, the relevant market, and a real differentiator in one readable sentence.
4
Review search-engine indexing.
Enable indexing only when the storefront is ready for public discovery. Disabling indexing is a request to search engines, not instant removal.
5
Add Google or Bing verification tokens only in their dedicated fields.
Use the token value from the webmaster tool, not an entire HTML tag or script.
6
Save and open SEO health.
Use the checklist to find missing signals, then verify the public page directly.

1
Create or choose the Pixel in Meta's business tools.
Keep account ownership and permissions with the business.
2
Copy the numeric Pixel ID.
Do not paste a full script, access token, or event-test code into Vacto.
3
Paste the ID into Meta Pixel in Settings and save.
Vacto validates the supported identifier format.
4
Open the public storefront and verify with Meta's supported tools.
Browser blockers, consent settings, preview hosts, or an unpublished storefront can affect detection.

Use specific product names and original descriptions.
Add clear, optimized product images with meaningful product content.
Use stable categories and a verified primary domain.
Keep the storefront available and avoid indexing incomplete test content.
Monitor real search-tool coverage instead of assuming a saved setting is already indexed.

If Meta Pixel is not detected, confirm the numeric ID saved, the public storefront loads, and a blocker is not suppressing the request.
If verification fails, paste only the token value and wait for the public domain to serve the saved metadata.
If pages are not indexed, check indexing controls, subscription/storefront availability, the primary domain, and the search console coverage report.